Sarabjeet Singh Dua
Performance Marketing & Talent Development
My objective is to work in pragmatic way in an organization where I can show my talent and enhance my skills to meet company goals with full integrity and zest.
Work Experience
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CG Infinity USA (Cyber Group)
July 2024 to CurrentMarketing & Sales Trainer - A2: Conducted training needs assessments and developed competency-based learning paths with custom eLearning modules using Articulate 360 and Zoho Learn. Delivered strategic marketing consultancy training for US clients in banking and energy sectors, enhancing CRM-driven lead generation. Trained and mentored 25+ marketing and sales professionals, improving sales performance by 20%, and conducted GDPR, CAN-SPAM, and EU compliance training to ensure data privacy adherence. Designed interactive eLearning content and managed LMS platforms to boost learner engagement. Proficient in SEMRush, HubSpot, Salesforce Pardot, LinkedIn, Canva, and Photoshop.
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Virtual Employee Private Limited - Teckvalley USA
May 2023 to Seo 2024Team Lead- Interner Marketing: Team Lead - Understand client requirement and lead digital marketing project with other team members. Client Handling - Pitching customers & understanding their Digital Marketing needs be it SEO (Off page & On-page), Social Media Marketing (Organic + Paid), Lead Generation, Ecommerce Ads, PPC (Google Ads & Bing Ads) Website Management, Site Audits, Email Marketing, Content marketing, blogging, Keyword analysis etc. Campaign Planning & Execution - Planning, strategizing, creation & delivery of all kinds of digital marketing campaigns as per client requirements (Indian & International clients). Client Success - Delivery of all kinds of digital marketing need to clients with reports Working on tools like aHref, SEMRush, HubSpot, Google Ads, Google Analytics, Instagram, Facebook, LinkedIn & Twitter, Canva & Photoshop.
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BrandMuscle USA (BrandMuscle India Pvt Ltd)
Feb 2022 to May 2023Digital Marketing Specialist - Global Services: Campaign Creation - Planning, Creating & Optimizing Campaigns on Google Search, Display, Social, YouTube, Pinterest, Tiktok & Facebook & other PPC Adverts for high end USA based Clients | Campaign Quality Assurance - Campaign QA & Error resolution Campaign Optimization - Campaign Pacing & Optimization to achieve Goals. | Project Management - Team Lead & Digital Marketing Trainings.
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Career Launcher (CL Educate Ltd)
Aug 2021 to Jan 2022Deputy Digital Marketing Manager: Provide Digital Marketing Solutions for all Indian private universities, Designing & execution Social Media Campaigns, Lead Generation, Google Adwords, Facebook Ads campaigns for Education sector. Managing CRM, Lead Management System No Paper Forms, Lead Nurturing for Admission, Handling 100+ University Digital Campaigns, B2B Lead Digital Business, Search Engine Optimization, Email, SMS & WhatsApp Marketing, Marketing Automation Execution, Campaign Strategy Panning & Execution.
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ITS Dental College (ITS Education Group, G.Noida)
Jan 2020 to Feb 2021Social Media Manager, Digital Marketing: Search Engine Optimization (SEO), Social Media Ad Operations Facebook and Instagram Ads, Google Adwords PPC Campaign Management (Search & Display), Content Marketing, Blogging, Graphic Designing and Consultant, Website Content Management System, Email Marketing, Social Media Campaigns, Google Analytics and Reporting, Google Webmaster Tools, Online Reputation Management, Strategic Management.
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Decowindow (Jayanita Exports Pvt Ltd)
Oct 2018 to Sep 2019Senior Associate – Web Sales: Search Engine Optimization, Online Reputation Management, Digital Media Marketing, FacebookPPC Campaign Management, Google Adwords, Social Media Campaigns, Onsite Merchandising &Email Campaigns Execution for Ecommerce Business. Amazon.com & Amazon.in, Flipkart, Myntra &Pepper Fry Paid marketing campaigns for India & US market.
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Sahiba Furniture | Delhi Furniture Hub
July 2015 to Oct 2018Learning & Development Manager:Led end-to-end recruitment for sales and operations roles, reducing vacancy time by 30% and improving team quality. Conducted Training Needs Analysis (TNA) to identify skill gaps and design targeted learning programs aligned with business goals. Designed and delivered retail (B2C) training for four showrooms covering product knowledge, customer service, and sales techniques, as well as sales and operations training for 20+ staff on CRM usage and conversion strategies. Conducted behavior and soft skills workshops to enhance communication, teamwork, and professionalism. Developed B2B furniture manufacturing training programs on production, quality, safety, and logistics to upskill teams and ensure consistent standards. Managed knowledge-sharing initiatives, maintaining centralized SOPs and materials for faster onboarding. Delivered compliance, technical, and onboarding training with post-training assessments, and oversaw LMS administration for user management, course deployment, and performance tracking.
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Tacfab (Tacfab Fashions Pvt Limited)
July 2014 to June 2015Senior E-commerce Executive: Online Reputation Management, Digital Media Marketing, Facebook PPC Campaign Management, Google Adwords, Social Media Campaigns, Onsite Merchandising & Email Campaigns Execution for Ecommerce Business.
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MGR Fruits Pvt Limited
Jan 2013 to june 2014Training Manager: Delivered end-to-end Learning & Development programs for the FMCG fruits sector, including Training Needs Analysis (TNA), employee onboarding, and product knowledge workshops. Designed and managed industry-specific training content such as e-learning modules and SOPs on handling, storage, and quality control. Conducted training evaluations and feedback sessions to drive continuous improvement and operational excellence. Coordinated compliance and certification training aligned with food safety standards and regulatory requirements, while facilitating soft skills programs on leadership, communication, and teamwork to strengthen workforce effectiveness in a fast-paced FMCG environment.
Certificates
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Certified Learning and Development Professional
CPLP by GSDC, USA 2025
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Certified Instructional Design Professional (Learning & Development)
KPMG India, 2025.
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Train The Trainer Certified
Complementary Therapist Accredited Association, UK 2025.
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Career Coaching & Life Coaching Certified
Transformation Academy Florida, USA 2023.
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Lean Six Sigma Yellow Belt Certification
Germany (Online) 2023
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Certified Google Ads Paid Search and Google Ads Display
(Google Skill Shop) 2022
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Certified Web Professional
Certified Web Professional 2020 (Godaddy Academy)
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CRM Automation | Inbound Marketing | Frictionless Sales | Email Marketing
Certified in 2020 by Hubspot Academy
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SMM & PPC Fundamentals 2020
Certified in 2020 by SEMrush Academy
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Advertising Manager | SEO
Certified by VSkills (Gov. of India)
Education
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Specialized in Human Resource Management
2011-2013Macquarie University, Australia 2025
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M.B.A (Marketing, Finance & HR)
2011-2013Bharati Vidyapeeth University, Pune, in 2013 with 70 %, ( In top 10 students of the batch ).
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BCA (Softwares)
2007-2010From G.G.S.I.P.U – IP University, Delhi in 2010 with 72% score.
Website Designing
Search Engine Optimization - SEO
Social Media - Facebook Ads (PPC)

